Skin Inc Global, known for its customizable skin care serums, has announced it is receiving an investment from Spackman Entertainment Group and Spackman Media Group.

This investment will help Skin Inc continue its growth trajectory and expand its footprint in key skincare markets in North Asia, the company says. Skin Inc will also leverage the resources of its new investment partners by utilizing Spackman Media Group Limited’s artists and entertainment content. Spackman Global and Media are based in Korea.

Sabrina Tan, founder and CEO, Skin Inc., says, “Skin Inc’s focus on brand globalization has naturally led us to explore opportunities in Korea, the nerve-centre for all things related to innovation, beauty and entertainment. Skin Inc Global is a skincare brand that has embodied technology, digitalization and personalization since its inception. With personalization at the heart of our business, the company is well-placed to capture the attention of the fickle millennial audience, and expand at pace in a country known for its technological innovations and strong beauty culture.”

Tan adds, “The collaboration will enable us to tap into the branded entertainment platform and leverage the influence of SMG’s artists to reach a wider audience. This investment will also fuel the brand’s strength and digital footprint, and we are well poised to be the next Asian skincare powerhouse.”